Feb 1, 2025 | Radio Drops
Music radio is a self-taught craft. To be more successful, read all you can find about media. “Positioning – The Battle For Your Mind” was published in the early 80s. It has a big influence on the thinking of radio program directors at the time. It’s simple lessons can still inspire new ideas about how to promote, brand and “position” your radio station within the cluttered mediascape of the 21st century.
MusicOne Cloud schedules much like M1 Pro does, but does it smarter and faster. Here’s an 80 second video explaining…
By daily doings, I mean the kind of things we do when we work with the music scheduler day to…
The music scheduler needs to be quick, don’t you think!? When you want to replace a song in a schedule…
A DayFormat is a grid with 24 slots, one for each hour of the day. You click the clocks you…
If you use Music 1 Version 7 or SE with the PlayoutOne automation system, you know that when you import…
Mid-June 2026 – There’ve been some updates to the CloudSync plug-in and you need to have the latest build installed.…
It came with the debut of the Arbitron ratings company in 1968. The company’s methodology was to recruit people who…
How Easy It is to Move M1 to the Cloud Edition First Up: MusicOne Cloud is now running on our…
Quick Talk Communicates Better Around 1980, the Lexicon Time Compressor was introduced. The electronic device could expand or compress audio…
When the competing stations are playing much the same Oldies that you are, it’s the little things that make a…
The Word and the Phrase = the Same Thing In the early days, Top 40 played whatever were the current…
Here’s What’s Gonna Work By “Work”, I mean build and maintain a loyal audience of listeners. We are facing such…
You Can Be Another Person If you aren’t satisfied with your voice, if you don’t like the way you…
Positioning Statement Ideas From 1991 In Radio Drops #17, I talked about Positioning as the marketing mantra before it came…
Program Notes From Bill Gavin You don’t know who he was? Gavin was one of the most important men in…
What does an old pro have to say about how an AI does radio? For the middle third of my…
Positioning – The Battle For Your Mind Music radio is a self-taught craft. To be more successful, read all you…
For CHR and Other Today’s Hits Radio Stations The fact is new and unfamiliar songs are the number one reason…
It used to be a lot easier. When yours was the only Top 40, or only Country, or only R…
Video How-to It’s pretty much the same every year. A few new titles maybe. We’ve always got to deal with…
The Latest Ultimate Tagger I’ve just been tipped about this one. I regularly have M1 users who are moving from…
Radio veteran John Leslie has been talking with radio people on his podcast for about near two years now. And…
Identify Your Station. Identify Your Station. Identify Your Station. At first, saying your call-letters once between the records was sufficient;…
Stagers Linked to Some, Not All Songs In A Category Linking Promos, Stagers and other tracks to schedule before certain…
It Wasn’t Always This Way In the beginning, you played a song, you played some commercials. You played another song,…
Never Less Than 60 Minutes Most commercial stations over-schedule a song or two each hour so there’ll be extras available…
1951, Todd Storz and the 45 rpm Record
Packeting and Platooning An Artist separation problem is the first scheduling problem most people encounter when they get MusicOne. Or…
There’s this old music radio saying: It’s what’s between the records that counts.
The Three Speaking Zones Personal: Your listener is three to ten feet away.You speak with a comfortable volume.Public: Your listener…
ElevenLabs and Suno In my recent posts I’ve had examples of A.I. created jingles and my voice replicant. That…
Short Course: Be Yourself. Be Quick. Get Back to the Music.
We Fed My Voice to A.I. and A.I. Came Back with…Me
Apply the Rule Change to All Clocks At Once This short video show how to update Sound Code transition rules…
A.I. Voices Aren’t Yet Human. Jingles are Close Enough. We are all actors. Not just us media people, all humans…
Internet Radio Monitization I’ve been wondering why nobody’s done it before now. Well, that’s not quite right; there have been…
Schedule a Voice Track or Schedule A Sweeper Situation: You have two types of Stagers that you schedule before songs.…
How to Select the Format You See Non-music cards in M1 and Spot cards in TrafficOne may sometimes have start…
Do This Regularly You may have noticed the “backup” button has been removed from the start-up screen. The function was…
More Trouble Than It Need Be Today’s world. The label says the song is a duet by This Singer and…
Launching a Mini-Blog While talking with the owner/manager of a station in Geogia a few weeks ago, I went into…
It happens to us all… Everybody runs into this at one time or another….M1 starts giving editing stops during the…
This Doesn’t Do What We Think It Might Do This is a minor category rule that seems more important than…
The most important rules are those you set in Format clocks. Category rules are minor few and as a…
Spread Them Out When new items are added to a non-music category, they appear at the bottom of the list. …
Scheduling the Year End Top Hits Countdown A couple of calls came in this week asking about how do to…
Handling so many songs with the same title Here’s as link to my Christmas Formatting article. A long time ago,…
There will come a time when you need to do this. You may have scheduled through next Monday the 11th…
We have, all of us, but One listener Outside the USA, Keith Olbermann is probably unknown. Here he is recognized…
Mike Joseph Invented The Tight List…in 1958. The question comes to me with some regularity. How many songs does a…
Enforce Only the Formatting Rules That You Use Music 1 has more rules settings than 99.5% of people need. That…
That’s What the Man Said Bob Lefsetz is a bodacious blogger about all things and culture. Primarily, he is a…
Enabling the Russian language on the computer may protect it from ransomware attacks.
Why Radio Plays The Same Songs Over and Over You may know of Pat Holiday’s YouTube channel. He’s a veteran…
Revision 840 = Faster Scheduling for T1 Stations that use our advertising schedule and billing extension, TrafficONE should subscribe to…
This six minute video covers the need-to-know basics of MusicONE categories. It includes the single most important screen in the…
Backup and Moving MusicONE or TrafficONE to a New Computer You should make it a practice to backup your MusicONE…
Radio sells advertising by the quarter hour; specifically the average number of listeners will hear an advertiser's message in the…
DJ Instructions for a CHR/Top 40 Station circa 1974
For some who don’t know, MusicONE’s companion enhancement is TrafficONE, our advertising scheduler and biller. Most of the tutorial videos…
The thing guys coming into music radio today don’t have that the young radio guys of my generation had is…
It is easy to record a bunch of Artist intros and link them to songs by the singers. Simple little…
The single most listened to Thing on music radio is the Countdown. People love lists, of course and we soon…
Strange to you but back in early days of Rock ‘n Roll Radio, most stations didn’t add Christmas music until…
It came out in 1983 and did change things, indeed. For the first time, we had a small, light, very…
Sub-title: American Radio Tales (1946 -1996). I happened across this book on Amazon and have recommended it to many old-hands…
This linked article below isn’t about M1 or radio, per se. It was an interesting read for me. I post…
Almost every dime I ever made came to me either directly or indirectly from radio advertising. I’ve recorded thousands of…
I was on the air at Gulf 104 in Tallahassee when Elvis died in August of ’77. Today, I don’t…
In case you missed it in the radio trade papers, here’s a link to the new report. An AM signal at…
One of our long-time MusicONE users has a side-gig making Google and Alexa skills for radio stations. If your listeners…
Pat Holiday and I haven’t met but we ran in the same small circle of traveling radio program directors a…
Lee Abrams was a major force in the music radio business before his 20th birthday. The Progressive Rock (aka: Album…
Our traffic & billing application now has it's own website. You can see it in action in the posted videos.
Pandora has released some findings from an audience and listenership survey conducted by the respected research company, Edison Media. Click here…
A lot of M1 users are aware of my extensive career in this business and a whole bunch more radio…
Alright folks, after some few requests and years of hold-out, I'm posting a couple of my old airchecks; me-on-the-air for…
It didn’t happen to me because I was fortunate to be born with a “radio” voice that sounded adult the…
Last week, I was talking with Dan Lewis, the manager of a station in New Zealand. He’s got our whole…
This isn’t about M1 at all, but radio geeks will find it interesting. I’ve started going through my archives and…