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If you've never seen our traffic & billing software, you'll be interested to see how the dayparting and history display grid that M1 uses to hour-restrict songs has been adapted to become an efficient tool for entering complicated advertising orders.
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This post is for stations using our traffic and billing software, Traffecta. It shows how to format, enter an order and schedule an advertising schedule for a News sponsorship. These basics are applicable to any type of special programming sponsorships.
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Product separation in our traffic and billing application uses the same code as does Artist separation in MusicONE. Not all advertisers will need to have a Product assigned.
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The Advertiser's order includes two commercials. She wants one of the two spots to schedule twice as often, at two-to-one ratio.  Here's how to do it with Traffecta.
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