If you've never seen our traffic & billing software, you'll be interested to see how the dayparting and history display grid that M1 uses to hour-restrict songs has been adapted to become an efficient tool for entering complicated advertising orders.
This post is for stations using our traffic and billing software, Traffecta. It shows how to format, enter an order and schedule an advertising schedule for a News sponsorship. These basics are applicable to any type of special programming sponsorships.
Product separation in our traffic and billing application uses the same code as does Artist separation in MusicONE. Not all advertisers will need to have a Product assigned.
The Advertiser's order includes two commercials. She wants one of the two spots to schedule twice as often, at two-to-one ratio.  Here's how to do it with Traffecta.
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