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· Radio Drops

Radio Drops #5 - The A.I. Jingle

A.I. Voices Aren’t Yet Human. Jingles are Close Enough.We are all actors. Not just us media people, all humans are acting out their own lives. We behave differently and we talk differently depending on the situation. We never, ever talk ‘perfectly’.  Yes, today’s audio technician geek can replicate a person’s voice well enough to fool 90% of people, but it…

Steve Warren

· Radio Stuff

The DAX system in the UK and EU

Internet Radio MonitizationI’ve been wondering why nobody’s done it before now. Well, that’s not quite right; there have been a few failed attempts. It’s always been obvious that we ought to aggregate internet streams into one big “network” for advertisers. If it costs an advertiser $25 to put his message into the ears of one thousand radio listeners in a…

Steve Warren

· Formatting

Sound Codes Used to Format Pre-Song Stagers

Schedule a Voice Track or Schedule A SweeperSituation:  You have two types of Stagers that you schedule before songs. Produced Sweepers (or Jingles) are to play before songs with Voice-Opens (like, Take A Chance On Me/Abba) and Dry-Voicers are to schedule next to songs with Intros (like, Mama Mia/Abba).  Then, the automation system will lay that voice track over the…

Steve Warren

· Song Cards

End-Date Display Selection

How to Select the Format You SeeNon-music cards in M1 and Spot cards in TrafficOne may sometimes have start and end dates.  You can add those fields to one of your category views, then select the way you want to see the dates.

Steve Warren

· Mechanics

How to Back-up M1 and T1

Do This RegularlyYou may have noticed  the “backup” button has been removed from the start-up screen. The function was giving us problems when the datbase(s) we kept on servers instead of local machines. Also, all smart operators have server data backup systems in place anyway.  I’ve always thought it was just as easy to simply copy the M1/T1 databases to…

Steve Warren

· Artists

Artist Separation

More Trouble Than It Need BeToday’s world.  The label says the song is a duet by This Singer and That Singer featuring Third Singer. The question comes to me regularly: How do I add separation for the Third Artist. Back in my consulting days, people have paid me money for this advice:  Artist separation of more than an hour is…

Steve Warren

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