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· Radio Stuff

Alexa Skills for US Stations

One of our long-time MusicONE users has a side-gig making Google and Alexa skills for radio stations. If your listeners can’t now say:  “Alexa play (my station)”, the contact Steven Brown. His email is:   songsintime@gmail.com He set-up Alexa for my station this week.  It is surprisingly pleasant to tell her to play my station and

Steve Warren

· Radio Stuff

How To Be A Radio Program Director

Pat Holiday and I haven’t met but we ran in the same small circle of traveling radio program directors a few decades back.  Radio journalist Sean Ross’s column recently mentioned that Pat has posted a YouTube series of tutorials, training sessions about the job of radio program director.  I’ve watched the first two and, speaking

Steve Warren

· Radio Stuff

Twelve Minutes with Lee Abrams

Lee Abrams was a major force in the music radio business before his 20th birthday.  The Progressive Rock  (aka: Album Rock) format was born in San Francisco about ’67 or so.  It was near-totally free form for its first six years or so.  In the early 70’s young Lee conceived a format that was soon

Steve Warren

· Radio Stuff

The Listenership Evolves

Pandora has released some  findings from an audience and listenership survey conducted by the respected research company, Edison Media.  Click here for a brief overview published on the RAIN blog 8/3/20. Some personal observations on a couple of items in the summary: As always, heavy listeners seek “companionship”. Once again, audio ads are more likely to

Steve Warren

· Uncategorized

The Programming Operations Manual

A lot of M1 users are aware of my extensive career in this business and a whole bunch more radio guys know my name because several thousand of them bought my book.  I published my Ops/Manual at the start of my programming consulting career..

Steve Warren

· Uncategorized

Steve Warren On The Air

Alright folks, after some few requests and years of hold-out, I’m posting a couple of my old airchecks; me-on-the-air for your listening amusement. I really date myself here, kids.  I played “A Hard Day’s Night” as a Current! 

Steve Warren

· Uncategorized

Your Voice Make You Cringe? Here's Why

It didn’t happen to me because I was fortunate to be born with a “radio” voice that sounded adult the first time I heard it on the tape recorder in Spanish class when I was 15. I only cringe when I listen to some of my old airchecks and that’s because what I was sometimes

Steve Warren

· Uncategorized

The Best Idea I've Heard This Year

Last week, I was talking with Dan Lewis, the manager of a station in New Zealand.  He’s got our whole package, Music 1, Traffecta and PlayoutONE. Dan told me he had begun adding advertiser logos to the Album Art tag field in the audio meta-data.  This way, when the sponsor’s ad is playing, his Logo

Steve Warren

· Radio Stuff

Boston Tests New Music & Flunks (1972)

This isn’t about M1 at all, but radio geeks will find it interesting. I’ve started going through my archives and came across this Rolling Stone article from long ago. It was one of the best-written, most true-life articles about the career I’d immersed myself in from a tender age. The article resonated with me strongly

Steve Warren