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Olbermann On One-to-One Communication
We have, all of us, but One listenerOutside the USA, Keith Olbermann is probably unknown. Here he is recognized as a broadcasting writing and on-air performance genius. He has worked for big time sports stations in LA and NYC. He’s worked for CNN, NBC. Cable news MSNBC was launched with his nightly newscast as the cornerstone. Two American TV series…
How Many Songs Should I Be Playing?
Mike Joseph Invented The Tight List…in 1958.The question comes to me with some regularity. How many songs does a successful music radio station have in its library. My half-joking reply is: Probably half the number of songs you are now playing. There really is no winning number. Top rated Current-Hits stations play fewer than 500. Stations going after older demos…
The Death of Radio?
That’s What the Man Said Bob Lefsetz is a bodacious blogger about all things and culture. Primarily, he is a music guy who seems to know every living person involved in the music business or else someone who does know the famous person. His blog post with that headline hit the first of the week and, of course, has gotten …
Why Today's Radio Sucks
Why Radio Plays The Same Songs Over and Over You may know of Pat Holiday’s YouTube channel. He’s a veteran program director from my generation now doing a valuable job teaching things we all used to learn by doing. From its invention in the 50’s to the end of the century, radio guys learned the craft by working with groups…
Disc Jockey Instructions, circa 1974
DJ Instructions for a CHR/Top 40 Station circa 1974
Music Scheduling Before Computers
The thing guys coming into music radio today don’t have that the young radio guys of my generation had is mentors. There is still no school teaching how to do it. It is a craft that is learned by doing. Top 40, the very first radio ‘format’ was born in the 1950’s along side Rock’n Roll music and the first…
